Looking for who said what in the sound world? Well there is no better place to find every audio related press release than 3DsoundSurge.!

Microsoft Corp. Makes Equity Investment in SRS Labs, Inc.

This alliance gives Microsoft access to SRS Labs' full complement of advanced audio and voice technologies, including the highly acclaimed WOW(TM) audio enhancement, voice intelligibility and surround sound.

Since 1993, SRS Labs has licensed its audio and voice technology portfolio to over 170 manufacturers worldwide for inclusion in over 40 million consumer, professional, entertainment and telecommunications products. The Company has received numerous industry awards for technology innovation. Its latest audio technology, WOW as incorporated into the Company's first consumer product, the WOW Thing(TM) (www.wowthing.com), has garnered rave reviews from high-tech industry publications, such as ZDNet, PC World and PC Magazine, and has been featured in Forbes, Fortune, Entertainment Weekly, CNN.com, USAToday.com and The New York Times.

``We are very excited about this new alliance,'' said Tom Yuen, chairman and CEO for SRS Labs, Inc. ``With our reputation, expertise and our broad range of audio and voice technologies, we will be able to complement Microsoft's strategy in the areas of Internet audio, telephony, gaming, as well as traditional audio and video applications. We intend to fully support Microsoft and believe that this is the beginning of an exciting long-term relationship.''

``We're excited to work with a key industry innovator like SRS Labs,'' said Amir Majidimehr, general manager, consumer systems at Microsoft. ``Microsoft and SRS Labs share a vision of making high-quality digital audio accessible to consumers worldwide.''

About SRS Labs, Inc.

SRS Labs is the world's leading provider of audio and voice enhancement technology solutions. SRS Labs' business consists of licensing audio and voice enhancement technologies to manufacturers of consumer electronics, computer, gaming and telecommunications equipment; the design of custom ASICs (application specific integrated circuits) for consumer electronics, game, telecommunications and personal computer manufacturers; the distribution of components, chips and assembly systems for the China and Hong Kong markets; and the manufacturing and marketing of home theater and game products for the Asian consumer marketplace. For more information on SRS Labs' technologies, the company's worldwide licensing program or its design and manufacturing capabilities, visit the SRS Labs website at http://www.srslabs.com.

SRS Labs' subsidiary, SRSWOWcast.com, Inc. focuses on bringing the Company's technologies to the Internet and will launch its entertainment portal site later this spring. The site will include wide selections of music genres, interactive music communities, live concert performances, music chat lounges, audio-based infotainment, a music and electronics store and an artist colony showcasing unsigned, independent artists.

SRS, WOW, WOW Thing and the SRS symbol are trademarks of SRS Labs, Inc. in the United States and selected foreign countries. All other brand names mentioned are trademarks or registered trademarks of their respective holders.

Except for historical information contained herein, statements of Mr. Yuen in the fourth paragraph of this release include forward-looking statements and projections concerning the relationship announced herein and future collaborative efforts between SRS Labs and Microsoft. These forward-looking statements are based on management's belief, as well as assumptions made by, and information currently available to, management.

While the Company believes that its expectations are based upon reasonable assumptions, there can be no assurances that the Company's objectives and goals will be realized. Factors which may affect the Company's expectations, as disclosed in the release, and which may cause results to differ materially from those expressed in forward-looking statements, include the ability of Microsoft to timely and effectively incorporate technology licensed from SRS Labs, the acceptance of the Company's technologies in the marketplace, the ability of SRS Labs to develop and deliver additional technologies to Microsoft and the marketplace, and the impact of competitive products and pricing.

SOURCE: SRS Labs, Inc.