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Daewoo Electronics, Mico Electric and Tae Young Telstar Select Philips' Recently Introduced DVD+R/+RW Semiconductor Reference Design |
| LAS VEGAS, NV--(INTERNET
WIRE)--Jan 9, 2003 -- International Consumer Electronics Show -- Royal Philips Electronics
(NYSE: PHG, AEX: PHI) today announced customer wins for the recently introduced DVD+R/+RW
turnkey semiconductor reference design. Among others, three DVD recorder makers -- Daewoo
Electronics, Mico Electric and Tae Young Telstar -- have selected Philips' DVD+R/+RW
reference design based upon the company's Nexperia(TM) system solution, which was
announced on October 22, 2002. The three companies are introducing DVD+RW recorders at
competitive price points, quickly accelerating the growth of this high volume market. This strong customer support confirms Philips' leadership position in semiconductor solutions for DVD+RW. It also demonstrates the rapid penetration of the DVD+RW format in the consumer electronics domain. The two primary drivers for penetrating the consumer market are price and ease of use. Philips' DVD+R/+RW reference design offers both to DVD recorder makers enabling them to simply add a recording button to the well-known DVD player interface, and keeps costs at consumer price points. The turnkey reference design has the highest level of integration and offers rapid time to market. "Our customers require us to introduce DVD+RW recorders as soon as possible," said Mr. Kyu-Hwan Chang, managing director, A/V Group of Daewoo Electronics. "The Philips Nexperia DVD+R/+RW reference design offered us the functionality, as well as the flexibility to meet our customers' specifications on performance and timing." "We believe that DVD+RW is already, today, the de-facto standard; therefore, we introduced our DVD+RW recorder to the market," emphasized Ms. Venus Ko, strategic business officer of Mico Electric. "Partners such as Philips, who also support DVD+RW, enable us to provide the consumer with the latest available DVD+RW technology at a competitive price point." "Building on our strong position in the DVD-video market, we see DVD+RW as the logical extension in the DVD-recorder space," said Mr. T.J. Yoon, president of Tae Young Telstar. "The solid partnership with Philips allows us to bring the DVD-recorder to the marketplace in record time." The reference design is based upon the Nexperia system solution, and includes the pnx7100 MPEG2 Audio Video Graphics CODEC and Philips' VAE8020 DVD+R/+RW video recorder engine. Philips' solution is industry-proven and complies with the DVD+R/+RW standard. About Philips Royal Philips Electronics of the Netherlands is one of the world's biggest electronics companies and Europe's largest, with sales of $ 28.8 billion (EUR 32.3 billion) in 2001. It is a global leader in color television sets, lighting, electric shavers, medical diagnostic imaging and patient monitoring, and one-chip TV products. Its 184,000 employees in more than 60 countries are active in the areas of lighting, consumer electronics, domestic appliances, components, semiconductors, and medical systems. Philips is quoted on the NYSE (symbol: PHG), London, Frankfurt, Amsterdam and other stock exchanges. News from Philips is located at www.semiconductors.philips.com. Or visit the press room at www.semiconductors.philips.com
Contact: Marijke Sas
Company: Philips
Title: Europe Contact
Voice: +31 40 272 2091
Email: Marijke.Sas@philips.com
Contact: Paul Morrison
Company: Philips
Title: USA Contact
Voice: 408-474-5065
Email: Paul.Morrison@philips.com
Contact: Robyn Kao
Company: Philips
Title: Asia Pacific Contact
Voice: +886 2 2382 4025
Email: Robyn.Kao@philips.com
Source: Philips Semiconductors |
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