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Creative's New Offerings for High Fidelity Sound Card and Speaker Solutions Now Available With World's Leading Home PCs From HP

MILPITAS, Calif., Jan. 29 /PRNewswire-FirstCall/ -- Creative Technology Ltd. (Nasdaq: CREAF), the worldwide leader in digital entertainment products for users of the personal computer and the Internet, today announced that its award-winning audio solutions are now offered as build-to-order options with HP Pavilion home PCs from Hewlett-Packard Company.

The Sound Blaster® Audigy(TM) sound card, the Creative Inspire(TM) 5.1 5300 speakers and the Cambridge SoundWorks® SW320 are the Creative products that consumers can order by visiting www.hpshopping.com and selecting the desktop section. The Creative audio solutions will also be available at retail kiosks placed in Best Buy, Circuit City, Office Depot, Office Max and Staples stores nationwide. Retail associates from each retailer will be available at the store level to assist consumers when customizing their HP Pavilion home PCs.

``Creative is excited to offer its award-winning audio solutions on HP Pavilion home PCs,'' said Steve Erickson, VP of audio business for Creative. ``Whether consumers choose to shop on line or at retail, this program makes it easy to custom-configure the PC for the highest quality multi-channel audio playback for music, games and movies.''

The award-winning Sound Blaster Audigy offers high-definition audio quality on the PC, delivering stunning 24-bit 96kHz multi-channel audio playback and 100dB signal-to-noise ratio (SNR). The Sound Blaster Audigy boasts four times the processing power of any Creative Sound Blaster Live! sound card, providing PC gamers with unprecedented audio clarity and realism.

The Creative Inspire 5.1 5300 speakers add Dolby® 5.1 home-theater quality audio to music, movies and PC games. This powerful speaker solution is designed to produce six audio channels when combined with a Sound Blaster Audigy sound card. The Inspire 5.1 5300 speaker system features a wood subwoofer with a highly reinforced cabinet for strong, solid bass, delivering 18 watts RMS. Each of the five satellite speakers included with this speaker system produces six additional watts RMS.

The Cambridge SoundWorks SW320 is an amplified three-piece speaker system composed of two satellite speakers and a subwoofer. This speaker system can produce nine total watts RMS from the satellites and 12 watts RMS from the subwoofer. It features magnetic shielding so the speakers can be placed close to a TV or computer monitor for optimum performance.

``With PCs continuing to move out of the office and into the living room, HP offers consumers the choice for high fidelity sound with HP Pavilion home PCs,'' said Ameer Karim, senior worldwide product manager for the HP Pavilion home PC line. ``With the Creative products, HP continues to enhance entertainment options for consumers interested in intensifying the gaming experience, listening to MP3s or getting more from their DVDs.''

More information about Creative and Cambridge SoundWorks products can be found at www.creative.com.

About Creative

Creative is the worldwide leader in digital entertainment products for users of the personal computer and the Internet. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed NOMAD® Jukebox. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere.

This announcement relates to products launched in the United States. The product names, prices and availability are subject to change and may differ elsewhere in the world according to local factors and requirements. Sound Blaster and Cambridge SoundWorks are registered trademarks of Creative Technology Ltd. Audigy, Sound Blaster Audigy and Creative Inspire are trademarks of Creative Technology Ltd. in the United States and/or other countries. NOMAD is a registered trademark of Aonix and is used by Creative Technology Ltd. and/or its affiliates under license. All other brand or product names mentioned herein are trademarks or registered trademarks of their respective owners and are hereby recognized as such.

SOURCE: Creative Technology Ltd.

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